Women’s football has come a long, long way in the last ten years. Ten years ago, it hardly had any sponsorship, negligible television coverage and tiny crowds.
Also in those days Birmingham City Women were not totally part of Birmingham City Men’s club, although they were allowed to use the badge. So, they needed all the help they could get and that’s why Technical Drive first sponsored the Girls academy at Birmingham City. It was falling short financially by about £10,000 a year so any help was massively appreciated by the club.
We have been sponsoring them ever since, helping girl footballers to realise their dreams and help make women’s football the massive and exciting spectacle that it is becoming on a daily basis. Now, we are proud to not only be sponsoring the Girl’s Regional Talent Club for 9-15 year olds, but also the Women’s first team going into our tenth year of sponsorship!
We have a Box at the women’s games at St. Andrew’s so if any of you would like to come and see the Women play, usually on a Sunday, don’t hesitate to get in touch.
If you like football, then you’ll love this!